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We’ve been thinking

Our blog is where we want to give a glimpse into our thinking—about the work we do for clients, about trends in the industry, and about our general perspective on the wild and crazy worlds of marketing, advertising, and public relations.

  • Client News, Industry
    8 min read
    PR Lessons from Spartan CEO’s ‘No Retreat: Business Bootcamp’

    PR Lessons from Spartan CEO’s ‘No Retreat: Business Bootcamp’

  • Advertising Awards, TMG News
    2 min read
    Bringing Out Our Best: AAF Buffalo 2022 ADDY Awards

    Bringing Out Our Best: AAF Buffalo 2022 ADDY Awards

  • Public Relations
    3 min read
    Face Crisis Like an Olympian

    Face Crisis Like an Olympian

  • Digital Marketing, Insight, Uncategorized
    11 min read
    Measuring Performance in a Post-Cookie World

    Measuring Performance in a Post-Cookie World

  • Industry, Insight
    7 min read
    How Sports Brands Can Utilize New Digital Channels

    How Sports Brands Can Utilize New Digital Channels

  • Culture
    5 min read
    Checking In With Mandy Bly

    Checking In With Mandy Bly

  • Insight, Public Relations
    4 min read
    Owning the Narrative: The Martin Group’s Public Affairs Practice

    Owning the Narrative: The Martin Group’s Public Affairs Practice

  • Culture
    5 min read
    The Martin Group’s Public Affairs Team: Andrew Mangini

    The Martin Group’s Public Affairs Team: Andrew Mangini

  • Industry, Insight
    8 min read
    What’s Next in Healthcare Marketing

    What’s Next in Healthcare Marketing

  • Industry
    13 min read
    2021 Trends Recap

    2021 Trends Recap

  • Culture, Inspiration
    5 min read
    The Martin Group’s Insider Recipes

    The Martin Group’s Insider Recipes

  • Digital Marketing, Insight
    6 min read
    Using Data to Craft Your 2022 Marketing Priorities

    Using Data to Craft Your 2022 Marketing Priorities

  • Client News
    5 min read
    Perry’s Ice Cream: Influencer Strategy

    Perry’s Ice Cream: Influencer Strategy

  • Industry, Insight
    9 min read
    2021 In Review: The State of Higher Education

    2021 In Review: The State of Higher Education

  • Industry
    12 min read
    Facebook rebrands parent company as Meta

    Facebook rebrands parent company as Meta

  • Insight
    5 min read
    Prioritizing Mental Wellness: A Win-Win for Employees and Employers

    Prioritizing Mental Wellness: A Win-Win for Employees and Employers

  • Client News, Uncategorized
    7 min read
    The Martin Group x Josh Allen for Oishei Children’s Hospital

    The Martin Group x Josh Allen for Oishei Children’s Hospital

  • Advertising Awards
    3 min read
    2021 Excalibur Awards

    2021 Excalibur Awards

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