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8 min read

Community College: A Beacon in Turbulent Times

The higher education environment is facing turbulence not seen since the social and political unrest on campuses across the country in the 1970s. From the student loan debt crisis and the exorbitant cost for a four-year degree, to DEI initiatives and tenure coming under fire, potential students are left wondering, is higher education worth it?  …  Read more

13 min read

So You're Opening a New Office: 5 Lessons from The Martin Group's Albany Expansion

A mentor once told me to pay attention to the times when I’m feeling uneasy — anxious about the unknown, unsure if I’m up for the hard work ahead.   “It means you’re growing. Embrace it.”  He’s been proven right several times over. And you know what? The concept doesn’t just apply to professionals in the…  Read more

9 min read

How Strategic Communications are Driving Growth, Value for Companies

Strategic communications are an essential offering from integrated agencies, encompassing such elements as comprehensive stakeholder outreach, editorial direction, and analytics measurement that can point the way forward.   But over the past three years, how this offering is understood and accessed has changed significantly. Communications services are finally being accessed for the whole of their capabilities,…  Read more

10 min read

Q&A: CEO of Albany Black Chamber of Commerce and Social Club

Starting in 1907, 141 Washington Avenue housed The University Club, a private, all-male association until it began allowing women members in 1983. Deshanna C. Wiggins, CEO of the Albany Black Chamber of Commerce & Social Club offers the inside scoop on the transformation of the building in the heart of downtown Albany into a community-inspired…  Read more

5 min read

Rebrand of FINA reflects unity of its global mission

For many places on the globe, water serves as an obstacle, one that separates locations or divides the masses from their daily endeavors. But this is a glass-is-half-empty way of looking at the resource. Another is to recognize water as the great unifier, a giver of health and wellness to all, one that can merge…  Read more

7 min read

She's Got Next: Jesse Ladoue McMullen, New Era Cap

Jesse Ladoue McMullen is the Marketing Director, Licensed Sports for New Era Cap, the international sports and lifestyle brand. She began with the company in October 2017 as the Marketing Manager, Baseball. A new mom, she talks about how she crafted her return to work along with why she always reads the comments and what…  Read more

5 min read

Lessons from The Martin Group’s Food & Bev Month

The Martin Group dedicated September as Food & Beverage Month, which included educational plant-based lunches in all of our offices, a food drive, thought leadership content from our teams, and attendance at the following key events:  Cornell University’s “Scaling Your Innovative Food Startup: Lessons in Consumer Packaged Goods” webinar – Sept. 12  Niagara University Food…  Read more

8 min read

The Importance of Reviews in Healthcare

Whether visiting a new restaurant, hotel, retailer, or healthcare provider, the first question to ask is: “How do others feel about this?” Word-of-mouth and referrals have always been the way healthcare providers, like doctors, dentists, and physical therapists, have grown their practices, and now, online reviews are gaining traction. The vast majority of patients are…  Read more

8 min read

She’s Got Next: Mikyla Grant-Mentis, Buffalo Beauts

Mikyla “Buckey” Grant-Mentis is part of the new generation of women changing the conversation around women’s hockey. A forward with the Buffalo Beauts in the PHF (Premier Hockey League), she recently became the highest paid player in the league, making $80,000 for the 2022-23 season. She enters her third full pro season as the league’s…  Read more