The holiday season is here again, and brands of all types are clamoring to capitalize on the festive feeling. As much as some people like to bemoan the “pumpkin-spicing” of what seems like every food product, it makes sense for businesses. Flavors like cinnamon, nutmeg, and peppermint can be enjoyed year-round, but there’s a reason… Read more
TMG is proud to announce its recognition by Buffalo Business First as one of WNY’s 2018 Top Private Companies. The list honors 66 of the region’s top privately-held companies with revenues of at least $5 million beginning in 2016. The Martin Group was previously named to the list in 2011 and 2014 through 2017. The 66… Read more
No professional American sports league has a more entertaining offseason than the National Basketball Association (NBA). In the past five years alone, NBA free agency has seen a player literally held hostage by his team during contract negotiations, players both atrociously overpaid and criminally underpaid, and the two best players in the league, LeBron James… Read more
It’s been an unstoppable trend throughout 2018 and one that shows no signs of slowing in 2019: Influencers. Social media users everywhere with followings both large and small aim to post content that draws in massive engagement by their followers. Brands seek to find those with micro- and macro-influence and that fit their values as… Read more
Giving Tuesday is a global movement that takes place the Tuesday after Thanksgiving, where people all over the world give their time or make donations to organizations, celebrating the act of giving and philanthropy. This year, The Martin Group is highlighting the non-profit organizations we work with every day that are making a difference in… Read more
It’s been a great year at The Martin Group. From the growth of our teams in all 3 offices, to Regional and International awards won, we have a lot to be thankful for this year. Without our talented TMG groupies and collaborative and creative clients, we would not be able to accomplish all that we do every… Read more
SCHENECTADY – The Martin Group received two awards at the 2018 Capital Region MARCOM Awards competition, held Wednesday night, November 14th, at the GE Theatre in Schenectady. For third consecutive year, the New York Capital Region Chapter of the American Marketing Association and the Public Relations Society of America Capital Region, NY Chapter combined to… Read more
BUFFALO – The Martin Group today announced international recognition from the 13th Annual W³ Awards, which celebrates digital excellence by honoring outstanding websites, web marketing, video, mobile sites, apps and social content created by some of the best interactive agencies, designers, and creators worldwide. It’s the first major web competition to be accessible to the biggest… Read more
It’s Election Day, and polls are open across New York State from 6:00 a.m. to 9:00 p.m. According to a Pew Research Poll, about 15% of the people who didn’t vote in 2016 said they didn’t make it to the polls because they were too busy or had scheduling conflicts. During the last midterm elections, in 2014, 35% reported they didn’t vote because… Read more