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8 min read

Fall tastes are here—and we have favorites

Every season brings its own collection of signature tastes, but none may be more evocative than the flavors of fall. Hand-picked apples, cider donuts, and nutmeg-accented beers. Pastries, pies, and coffee drinks infused with pumpkin. Cinnamon, caramel, and maybe a nip of bourbon sneaking its way into a variety of creations. The delicious aromas can…  Read more

24 min read

So, You Want to Work in Advertising?

Members of The Martin Group team share the distinctive journeys which led them to their respective disciplines and/or this agency.   Jim Lynch – Vice President | Media  I came to The Martin Group as [Chief Operating Officer] Lisa Bellacicco and I used to work together at another agency. We both departed there in late 2005: she…  Read more

9 min read

The #Scandoval of it all: A Masterclass in Public Relations, Crisis Communications and Media Training

Reality television is a hotbed for public scandal, but there’s one recent case of reality TV betrayal that seemed to shake this world to its core. Seemingly overnight, the Bravo universe of pop culture fanatics exploded, and news of the betrayal quickly infiltrated mainstream media. In real time, we watched how critical a strong communications…  Read more

6 min read

Welcome to DIMO

In 2022, The Martin Group launched DIMO (pronounced DEEMO), an internal initiative that empowers our associates to embrace the meaning of the acronym “The Difference is Making One.” We believe small changes can make big differences. While this has always been part of The Martin Group’s culture, our executive staff and integrated teams worked to create…  Read more

5 min read

Engaging Community Through Sports

With tip-off of the 2023 NCAA Women’s Final Four only days away, the NCAA, Dallas (Texas) Local Organizing Committee, Big 12 Conference, and ESPN are gearing up for a signature moment in women’s sports history—the 50th anniversary of Title IX, celebrated alongside the NCAA championship competition it helped foster. This is only the second time…  Read more

6 min read

International Women's Day 2023

The theme of 2023 International Women’s Day is “Embrace Equity”, which focuses on what it means to create access and opportunity for all. Equity is often paired with “equality”, but there is a crucial difference that this year’s IWD is trying to spotlight. The two most common tenets of equality are fairness and sameness, which…  Read more

9 min read

Teamwork, Confidence, and a little Sass: The athletic women of TMG

We love a good sports story, and the best ones go beyond the box score, teaching us a bit about ourselves, about community and about riding out the ebbs and flows of life. To celebrate National Girls & Women in Sports Day, we asked the women of The Martin Group – and the Girl Moms…  Read more

12 min read

South by Southwest 2022: Q&A with Amanda Clark

This year, our very own Amanda Clark spent 10 days exploring everything that South by Southwest (SXSW) had to offer. As its first year back in full-swing, Amanda took in as much as she could, from healthcare marketing to professional development. When she returned, Amanda had a head full of new ideas and insights. She…  Read more

5 min read

Oishei’s Healing Arts Program promotes power of connection

Over the past two-year period—which has been defined by separation and isolation—The Martin Group has developed a renewed appreciation for our need to pursue multifaceted connections with our clients and their work. It’s the foundation of both who we are as an agency, and as creative professionals. Forming palpable connections propels our passions and fills…  Read more