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We’ve been thinking

Our blog is where we want to give a glimpse into our thinking—about the work we do for clients, about trends in the industry, and about our general perspective on the wild and crazy worlds of marketing, advertising, and public relations.

  • Culture
    4 min read
    10 Years at The Martin Group: Andrea Elliott

    10 Years at The Martin Group: Andrea Elliott

  • Industry
    10 min read
    The rise of influencers

    The rise of influencers

  • Insight
    7 min read
    Using digital tactics to connect banks with homebuyers and renovators

    Using digital tactics to connect banks with homebuyers and renovators

  • Culture
    9 min read
    Here comes the sun: How weather shifts our workout routines

    Here comes the sun: How weather shifts our workout routines

  • Insight, She’s Got Next
    9 min read
    “She’s Got Next” event explores opportunities, challenges for women in sports

    “She’s Got Next” event explores opportunities, challenges for women in sports

  • Insight, Public Affairs
    6 min read
    Latest Capitol View takes on challenges of food insecurity

    Latest Capitol View takes on challenges of food insecurity

  • She’s Got Next
    11 min read
    She’s Got Next: Nicole M. Lavoi

    She’s Got Next: Nicole M. Lavoi

  • Insight
    8 min read
    The cannabis PR problem — and how to fix it

    The cannabis PR problem — and how to fix it

  • Insight
    5 min read
    Mastering your next capital campaign

    Mastering your next capital campaign

  • Advertising Awards
    1 min read
    ADDYs 2024

    ADDYs 2024

  • Public Affairs
    9 min read
    Roundtable event reflects on New York’s political changes, opportunities

    Roundtable event reflects on New York’s political changes, opportunities

  • She’s Got Next
    19 min read
    She’s Got Next: Courtney Jeffries

    She’s Got Next: Courtney Jeffries

  • Digital Marketing
    7 min read
    Five reasons your campaign should have a dedicated landing page 

    Five reasons your campaign should have a dedicated landing page 

  • Industry
    8 min read
    Thirsty in 2024? You will be.

    Thirsty in 2024? You will be.

  • Insight
    10 min read
    Taking our sweet time with this year’s Super Bowl ads

    Taking our sweet time with this year’s Super Bowl ads

  • She’s Got Next
    10 min read
    She’s Got Next: LaTonya Story

    She’s Got Next: LaTonya Story

  • Uncategorized
    4 min read
    Crafting a healthy narrative: Best practices in healthcare communication

    Crafting a healthy narrative: Best practices in healthcare communication

  • Culture
    13 min read
    Pieces of advice for your unconventional career path

    Pieces of advice for your unconventional career path

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