Giving is changing. In a time when everything is changing, that might not be a surprising statement. But it is more than people giving with a smartphone rather than by dropping a check into a reply envelope. A fundamental change is taking place in philanthropy—and it impacts colleges and universities and the way they go…  Read more

The Martin Group’s Dion Pender and Duane Bombard sat with Tenacious We, a podcast that discusses the grit and tenacity it takes to run a successful business in Upstate New York. Hosted by Erica Paolicelli, co-owner of Three Brothers Wineries and Estates, the group discussed corporate logo development, branding, and label design. Our team helped execute creative and branding…  Read more

The holiday season is here again, and brands of all types are clamoring to capitalize on the festive feeling. As much as some people like to bemoan the “pumpkin-spicing” of what seems like every food product, it makes sense for businesses. Flavors like cinnamon, nutmeg, and peppermint can be enjoyed year-round, but there’s a reason…  Read more

Answering the big questions Often, we’re tasked with marketing not just the what, but the where. A medical center, for example, is more than just the vital services they provide. It’s the team of dedicated doctors, nurses, surgeons, and others who are entrusted to deliver the necessary care to each patient. And it’s the efficient,…  Read more

Pat Collins, Junior, Canisius College Rather than waiting for summer to pursue a job opening, I was fortunate enough to begin working at The Martin Group in the midst of my second semester of college. Seven months ago, in the dead of winter, I strode into 620 Main Street as a 20-year-old agency newcomer. Upon…  Read more

At The Martin Group, great ideas and results really are a group effort. They come from remarkably talented individuals that we form into equally remarkable teams. Meet Jessica Black, Studio Manager, and Lesley Ruple, Account Supervisor, as two more new additions to our Buffalo and Rochester teams compare laughs, hot dog preferences, and people they’d…  Read more

The Martin Group is proud to congratulate Senior Vice President and Managing Director Lisa Strock on being selected as one of Buffalo Business First’s 2018 Women of Influence and honored at a ceremony inside Buffalo’s Hyatt Regency on September 18. As deservedly being recognized as one of 25 vital female leaders in the region, Lisa’s…  Read more

In celebration of National Book Lovers Day, we asked team members to share the book they’re reading now or the best book they’ve read lately. From fantasy epics to forgotten Buffalo history to inspiring memoirs, here’s what’s on our reading list.   I Let You Go, by Clare Mackintosh It’s a fictional mystery and thriller…  Read more

The Martin Group sharpened its giant scissors and then cut the red ribbon for its new corporate headquarters, located at 620 Main Street in downtown Buffalo, in May 2017. In July and following an extensive interior renovation of the building, our firm made the official move two blocks north from what was then home (477…  Read more