Why do melons have weddings? They cantaloupe. Where did the pumpkins have their meetings? In the gourdroom. What do you call a dog who meditates? Aware wolf. Yes, dads are great for jokes—but their hard-earned experience can be great for life-guiding advice, too. Doesn’t always seem like it at the time, but for many of…  Read more

The relationship between banks and their customers has historically been built on security, trust, and convenience. In these modern times of economic volatility—or even throughout days of relative calm—customers want to be able to depend on their bank of choice and find the support they need to manage through their toughest challenges. However, many of…  Read more

Congratulations on five years with The Martin Group. What has been your favorite part about working here? Thank you! Honestly, the best part has been the people. I’ve had the privilege of working with incredibly talented, driven, and supportive teammates. There’s a strong sense of collaboration and shared purpose here, and that makes even the…  Read more

Congratulations on 10 years with The Martin Group. What does that tenure mean to you? In some sense, these past 10 years have absolutely flown by. But at the same time, I also feel lucky to have been able to step back at times and enjoy the experience and the multitude of key agency and…  Read more

Here’s a simple statement we can all agree on: Volunteering for causes that assist those in need is both good for one’s community—and even better for one’s soul. Volunteering provides a sense of purpose, belonging, and togetherness. It teaches professional skills and enhances empathy; it can connect one with new friends and introduce new insights…  Read more

Earlier this year, The Martin Group took home gold—and plenty more—at the 2025 Buffalo American Advertising Awards (ADDYs), winning a total of 53 awards, including 14 Golds and a Judge’s Choice Award for She’s Got Next! The ADDY awards is the largest competition within the advertising industry, bringing in more than 25,000 entries annually from…  Read more

The opening line of The Martin Group’s latest iteration of its annual Capitol View series was direct and definitive. “Let me be clear—we all support a clean energy transition,” stated Gavin Donohue, President and CEO of Independent Power Producers of New York, Inc. (IPPNY). This set the table for the series’ first panel discussion, entitled,…  Read more

Good news, everyone: We’ve finally reached the days when we thankfully emerge from winter, toss off the blankets that bundled us through four months, and enter a glut of celebrations that yields everything from Easter baskets, Mardi Gras beads, and college basketball buzzer-beaters. It’s a magical time, but when considering this annual period of prominent…  Read more

The Martin Group has recently hired nine new team members across the agency’s footprint. These talented professionals bring fresh perspectives, diverse expertise, and a wide range of experience that will continue to strengthen The Martin Group’s commitment to excellence. We’re excited for how these accomplished individuals will contribute to the continued growth of the agency.   …  Read more