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4 min read

10 Years at The Martin Group: Matt Davison

Congratulations on 10 years with The Martin Group. What does that tenure mean to you? In some sense, these past 10 years have absolutely flown by. But at the same time, I also feel lucky to have been able to step back at times and enjoy the experience and the multitude of key agency and…  Read more

9 min read

Volunteering to make a difference

Here’s a simple statement we can all agree on: Volunteering for causes that assist those in need is both good for one’s community—and even better for one’s soul. Volunteering provides a sense of purpose, belonging, and togetherness. It teaches professional skills and enhances empathy; it can connect one with new friends and introduce new insights…  Read more

2 min read

The Martin Group grabs 53 awards at the 2025 Buffalo ADDYs

Earlier this year, The Martin Group took home gold—and plenty more—at the 2025 Buffalo American Advertising Awards (ADDYs), winning a total of 53 awards, including 14 Golds and a Judge’s Choice Award for She’s Got Next! The ADDY awards is the largest competition within the advertising industry, bringing in more than 25,000 entries annually from…  Read more

6 min read

The Capitol View – Energy discussion kicks off 2025 series

The opening line of The Martin Group’s latest iteration of its annual Capitol View series was direct and definitive. “Let me be clear—we all support a clean energy transition,” stated Gavin Donohue, President and CEO of Independent Power Producers of New York, Inc. (IPPNY). This set the table for the series’ first panel discussion, entitled,…  Read more

6 min read

From Patrick to pierogi: Ways we enjoy spring’s celebratory season

Good news, everyone: We’ve finally reached the days when we thankfully emerge from winter, toss off the blankets that bundled us through four months, and enter a glut of celebrations that yields everything from Easter baskets, Mardi Gras beads, and college basketball buzzer-beaters. It’s a magical time, but when considering this annual period of prominent…  Read more

8 min read

Meet the New Recruits: Nine Talented Hires Join Our Team

The Martin Group has recently hired nine new team members across the agency’s footprint. These talented professionals bring fresh perspectives, diverse expertise, and a wide range of experience that will continue to strengthen The Martin Group’s commitment to excellence. We’re excited for how these accomplished individuals will contribute to the continued growth of the agency.   …  Read more

6 min read

Inside Super Bowl LIX: Insights, trends from time in New Orleans

The Super Bowl isn’t just a game—it’s a global stage where brands, organizations, and cultural movements collide. This year marked my sixth year attending and participating in Super Bowl week. Now one month past—and able to properly reflect on this year’s occasion—I can say it was an amazing, event-filled experience, and one full of insights…  Read more

10 min read

Advice, inspiration for women as leaders

Every March, Women’s History Month recognizes both the imprint that women have had on our society and the impact on its ongoing trajectory, day after day. This year’s theme—established by the National Women’s History Alliance—is “Moving Forward Together! Women Educating & Inspiring Generations.” This theme certainly resonates with The Martin Group, an integrated communications firm…  Read more

7 min read

Maintaining wellness amid change: Healthcare trends we’re watching

Relatively few industries touch nearly everyone in America—but healthcare is one of them. Whether it’s the rising cost of medical care, the challenge of finding a primary care physician, or deciding whether to get a flu shot, healthcare decisions are a great equalizer. Changes in this industry can significantly impact all of us, so what’s…  Read more