From an early career in publishing to an innovative role with an international athleticwear giant, Lorin Hamlin’s professional trajectory has been an unpredictable climb—but one that’s always embraced the possibilities of what’s next. She joined Under Armour in 2011 to manage the grand opening of the company’s state-of-the-art Innovation Lab; and acting as legal liaison…  Read more

According to a recent study by Talker Research, more than one in four Americans (27%) attest to being bored with their life. These numbers are unfortunate, especially at a time when so many people see a world of opportunity and adventure just waiting to be taken. And from literature to read, film to see, traveling…  Read more

Nonprofit organizations are the heartbeat of social progress, working tirelessly to serve the public good, champion meaningful causes, and create lasting impact across areas like education, healthcare, research, animal welfare, and more. At The Martin Group, our Public Affairs team is proud to partner with nonprofits that are advocating for the greater good, whether within…  Read more

Year after year, the Healthcare Advertising Awards—one of the largest and most well recognized advertising awards in the industry—continues to recognize the most creative and impactful health-related work across the ad industry. The 2025 awards were no different. This year’s 42nd edition received over 4,300 entries (its most ever) and out of the 13 nominations…  Read more

From an early start in customer service to an eventual career in marketing, Jamie Riley has shown how focus, fortitude, and follow-through can chart one’s professional trajectory.  Now Chief Operating Officer of USA Football—the national governing body of American football in the United States—she provides critical support to the organization’s CEO, Board of Directors, and…  Read more

While we look ahead to sunnier (and warmer) days, we also wanted to reflect on the last few months at The Martin Group. Spoiler alert: The record-breaking rain we’ve gotten across Upstate New York hasn’t been the only thing making waves. Our public relations and public affairs teams have been hard at work over the…  Read more

Why do melons have weddings? They cantaloupe. Where did the pumpkins have their meetings? In the gourdroom. What do you call a dog who meditates? Aware wolf. Yes, dads are great for jokes—but their hard-earned experience can be great for life-guiding advice, too. Doesn’t always seem like it at the time, but for many of…  Read more

The relationship between banks and their customers has historically been built on security, trust, and convenience. In these modern times of economic volatility—or even throughout days of relative calm—customers want to be able to depend on their bank of choice and find the support they need to manage through their toughest challenges. However, many of…  Read more

Congratulations on five years with The Martin Group. What has been your favorite part about working here? Thank you! Honestly, the best part has been the people. I’ve had the privilege of working with incredibly talented, driven, and supportive teammates. There’s a strong sense of collaboration and shared purpose here, and that makes even the…  Read more