Sometimes, our food acts as boring, necessary fuel to keep us upright, cognitive, and moving forward. It’s not exciting or adventurous; it’s utilitarian, with meals void of the creativity necessary to make it into something special.  But not always. Thankfully. With its myriad flavors and infinite possibilities, food can be a source of excitement, entertainment,…  Read more

In just a week, we will officially kiss 2023 goodbye and say hello to 2024. But before you slam your laptops shut, eat your body weight in cookies, and scroll TikTok for hours on end, we have some final insights for you. We’ve already covered creative, but as an integrated communications firm, we’re looking at…  Read more

It was simultaneously the most well-intentioned and worst advice I ever received. In the late 1990s and early in my career as a sports reporter, an editor I respected advised me not to cover women’s sports. If I let people pigeonhole me—as the woman who covered girls’ sports—I would never be taken seriously enough to…  Read more

We’re celebrating the first year of “She’s Got Next” with the greatest hits from our conversations with movers and shakers in the world of women’s sports. What was the top advice from our guests in 2023? Whether you’re starting out in your career, moving into management, or a veteran of the sports game, we can…  Read more

For anyone who doesn’t pay attention to American pop culture or sports, please allow us to fill you in on the absolute domination of Taylor Swift and Travis Kelce right now. After Kelce famously attempted to ask Taylor Swift on a date using her token friendship bracelets made popular by her record-breaking Eras Tour, the…  Read more

Remember 2023? Neither do we—and that’s okay. Before we know it, there’ll be a whole new year to celebrate and navigate anyway, with all the new things we’ll learn throughout the next breakneck-paced 12 months. Things are changing insanely fast these days, and that’s especially true on the side of creative services. Every year, each…  Read more

Disclaimer: This article contains spoilers.   This year, America’s new favorite actor—Jeremy Allen White, who rose to fame with a lead role in Shameless—returned to the screen for the second season of FX’s The Bear as Carmy Berzatto, a Chicago native who took his Windy City grit worldwide to become a classically trained chef in…  Read more

Throughout September’s Food & Beverage Month at The Martin Group, we’ve been celebrating different ways our staff is connected to the industry – and continues to learn from its evolving developments and trends.   On Sept. 21, our team attended the Niagara University Food Industry Center of Excellence’s Annual Summit, held at Buffalo’s Hyatt Regency…  Read more

Soccer has had a pretty momentous summer. Between the Women’s World Cup drawing record attendance and superstar Lionel Messi lighting up American soccer in his first month with MLS’s Inter Miami, the game has been a frequent topic in the news cycle, reaching beyond traditional fans and earning more exposure in mainstream media.   Clearly, we…  Read more