BUFFALO, N.Y. – The Martin Group, an award-winning, “best-in-class” integrated communications agency, announced today that Hearst Newspapers has finalized a strategic equity investment in the firm. While terms were not disclosed, confirmation of the transaction was made official by Jeff Johnson, president of Hearst Newspapers, and Times Union president and publisher George R. Hearst III.…  Read more

Upstate Social is a yearly social media conference in Rochester, NY curated to inspire and educate the community on the value of social media in the personal and professional realm. For the third year in a row, The Martin Group was invited to share our knowledge and expertise in content creation and data utilization to…  Read more

The Martin Group earned recognition at this year’s Capital Region MARCOM Awards for our work with clients including Albany Institute of History & Art, Albany Law School, Mental Health Association in New York State and Excelsior College.   Among several finalists, we took home a MARCOM Award for the brochure produced for the Albany Institute. The ceremony was held Wednesday, November 20 at the GE Theatre at Proctors.  …  Read more

Cannabis seems to be all the rage these days. Rarely a day goes by without a new state breaking down legislative barriers, or a new study coming out reinforcing the plant’s myriad health benefits. But for cannabis brands looking to navigate this landscape, the ever-expanding frontier of legalization brings nearly as many challenges as it…  Read more

On Friday, February 15, 2019, The Martin Group hosted our second annual Social Media Summit, with this year’s focus on the social media powerhouse: Instagram. We invited a number of clients and partners for an afternoon of discussion and learning, diving into the details with four breakout sessions that focused on key top areas: Platform…  Read more

In honor of International Women’s Day, ASICS today launched The New Strong campaign to celebrate our female leaders who are demonstrating what it means to be feminine. The following manifesto was written by our Jillian Gallagher for the campaign, and does a great job capturing what The New Strong means. She’s fierce. Powerful. Confident. So…  Read more

The Martin Group will be hosting the 2019 WNY American Advertising Awards, taking place on March 1st at Asbury Hall – Babeville. The theme this year is Saints + Sinners, and TMG is hoping to drag the competition. TMG created the design and layout for New Era Cap’s Show Booth at the 2018 PGA Merchandise…  Read more

SCHENECTADY – The Martin Group received two awards at the 2018 Capital Region MARCOM Awards competition, held Wednesday night, November 14th, at the GE Theatre in Schenectady. For third consecutive year, the New York Capital Region Chapter of the American Marketing Association and the Public Relations Society of America Capital Region, NY Chapter combined ­to…  Read more

Community volunteer organization serves 25,000 Western New Yorkers annually BUFFALO, NY – The Service Collaborative of Western New York (TSC), the regional agency improving the lives of those in need, and also those with the desire to make a difference through volunteerism, today unveiled a new brand to reflect a strategic evolution of the organization.…  Read more