The Martin Group scores 10 at 2025 Healthcare Advertising Awards
Year after year, the Healthcare Advertising Awards—one of the largest and most well recognized advertising awards in the industry—continues to recognize the most creative and impactful health-related work across the ad industry.
The 2025 awards were no different. This year’s 42nd edition received over 4,300 entries (its most ever) and out of the 13 nominations our team submitted, we took home 10 awards, including five gold, two silver, and three bronze. Judged by a national panel, each submission was carefully reviewed and evaluated based on creativity, quality, message effectiveness, consumer appeal, graphic design, and overall impact.
Three of The Martin Group’s healthcare clients were showcased as winners in this year’s competition, including Kaleida Health, Samaritan Medical Center, and New York State Society of Physician Associates. The winning projects ranged from integrated marketing campaigns to television ads, social media, and much more.
Congratulations on another great showing by our dedicated and talented team, showcasing the life-changing work of our wonderful clients. Here are the awards we won together:
Television Advertising – Single – Gold, Kaleida Health
Television Advertising – Single – Gold, Samaritan Medical Center
Total Advertising Campaign (without TV) – Gold, Kaleida Health
Outdoor – Gold, Kaleida Health
Total Digital Marketing Program – Gold, Kaleida Health
Television Advertising – Series – Silver, Kaleida Health
Logo/Letterhead Design – Silver, New York State Society of Physician Associates
Integrated Marketing Campaign – Bronze, Kaleida Health
Social Media Content – Bronze, Kaleida Health
Total Advertising Campaign – Bronze, Kaleida Health
The complete list of winners can be found here.
Want to learn more about The Martin Group’s work within multiple facets of healthcare? Click here.