It’s only natural. – The Martin Group

When Garden of Life, one of the biggest players in the Natural Products Industry, came to TMG to create a brochure, they also enlisted us to help refresh their brand. Armed with an extensive line of products – vitamins, protein supplements, etc. – Garden of Life (GOL) needed to differentiate themselves in a massively congested market. TMG built upon GOL’s established distinction of producing products that are Certified USDA Organic and Non-GMO (Genetically Modified Organism) Project Verified by shifting their sagely brand voice to one that is more contemporary. Injected with brevity and quirky, clever headlines, the personable language complemented the graphic style, which was colorful and inspirational. We took GOL’s dedication to truth and authenticity and presented it in a modern, earthy manner that invites consumers to join this positive, life-affirming movement.