Orville’s Home Appliances came to TMG in preparation for their annual warehouse sale. A sale like theirs, with low prices and trusted name brands, is already a pretty good show. But our creative team transformed it into the Greatest Sale on Earth with radio and TV spots, and plenty of environmental signage.
Bold colors and catchy copy were just a few ways we grabbed attention. The ringleader of the whole campaign was a circus theme to tie all the components together. Then to top it all off, we created graphics that showed appliances performing gravity-defying stunts.