Creative website? No problem. – The Martin Group

When TMG undertook the comprehensive rebranding of the national nonprofit organization Creative Education Foundation (CEF), one of our assignments was a total reconsideration of their online presence. As one of the innovators in the field of imaginative thinking and leadership development, CEF needed a website that matched the level of the services they provide. Maintaining continuity with the collateral materials and brand standards we already established, we added new photography to make the site more visual and optimized the language throughout to enhance search engine marketing. We also researched content management technology to determine the best system for them going forward. The new site was launched just in time for the promotion of CEF’s annual Creative Problem Solving Institute national conference, which just happens to be in Buffalo.