x

Careers

We're always looking for the best and brightest to increase our ranks. Think you might be a good fit for The Martin Group? Take a look at our currently open positions.

Contact Us

Learn how we can help your business. Call Sarah Warner at 716-242-7466, send an email, or fill out an online form.

Apple’s Latest and Greatest

4 min read
September 14, 2017

We all know by this point that Apple introduced its newest technology products yesterday: the iPhone 8, iPhone 8 Plus, iPhone X (10), Apple Watch Series 3 and the 4K Apple TV.

These gadgets represent the company’s latest and greatest in sleek new devices. Focusing on the iPhones in particular, there are certainly notable features that come with these new gadgets, such as wireless charging and facial recognition, amongst a host of others. But the true question remains, how did the masses take to Apple’s announcements…especially when the price tags were dropped?

With all of that being said, we asked our crew at The Martin Group an important question: are YOU planning to upgrade your iPhone or make the switch to a new iPhone from an Android? Why?

Majority of our team owns iPhones and seems to be content with their versions, but here’s what they had to say:

I heard they cost $1K…so I’ll be sticking to my 7 🙂

I have an iPhone…planning to upgrade soon because there is a 50/50 chance that I drop, crack or somehow break my current 7 within the next two months—happens multiple times per year 🙂

Probably not. Just got the 7 Plus and I’m digging it. Never felt the need to get THE latest phone right when it comes out. I feel like that’s becoming less important with so many phones?

I have an iPhone 6 Plus and am very happy with it. My husband got the 7, but doesn’t like it as much.

I just finished paying mine off, so I will be staying with it for a while because I like not making that payment! 🙂

I have an I phone… 6
Sounds exciting. Best part, charges without plugging it in AND great pictures, I hear.

I’m lucky I got a new phone two years ago.  A must once my little ones came along. Facetime is the best!!v — I still had the slide phone, ‘til I got MUCH abuse about it.  : )  HA!

The only reason I’m upgrading is because you’re giving me $1,000. Ha.

I have a iPhone 7 Plus now and I’ll prob update.

We also launched a Twitter poll posing the question: will you make the change? We received a host of responses, amounting to 80% answering yes and 20% responding with no–they prefer Androids.

One of our major key takeaways in doing our research on the new phones was Apple’s iPhone X (10) description page. The page is mobile-friendly and every feature is explained, some even displayed in realtime, making the page eye-popping and interesting to scroll through.

Now it’s your turn, how do you feel about the newest tech toys? Do the new features meet your expectations? Are they too expensive? Or is the iPhone 7 too similar for you to even consider splurging on an 8 or better yet, the X (10)?

Is your digital marketing falling behind?

Let us help - sign up and receive our free insights once a month.

Thanks! Please check your email to confirm your subscription!